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@Curren$y_Spitta

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Walt Whitman to Dr. Seuss- I can’t help it, I love a good rhyme, and Curren$y’s “The Stoned Immaculate”, one of this year’s biggest rap releases, delivers on all metered counts. In his own words, on “Take You There”,  the New Orleans rapper says, “If you ain't heard of me…guessin that your internet services ain't working too good at y’alls pad” Curren$y’s quip on internet service is almost lost in the wordplay odyssey that is “Immaculate” (elsewhere he raps; ‘I chase that money like it said something about my momma, I chase that money like it key-scratched my impala), but as an intern at a firm that heads Web 2.0 campaigns for entertainment clients, it’s a verse I can definitely appreciate. Curren$y’s lyrics and trajectory into mainstream fame show an uncanny awareness  that; the web, especially social media sites are an effective place to build a fan base and get heard  (the core concept of PR 2.0). He’s only been signed to the Warner Brother label for ...